Founder Shinsuke Takizawa of the brand Neighborhood also referred to as NBHD, created it with the intent to establish a Japanese streetwear brand that honors their mission of ‘Craft with Pride’. Drawing inspiration from the motorcycle and punk cultures, these technical apparel items such as t-shirts, long sleeves, hoodies, and more incorporate military inspiration into an authentic and contemporary biker Japanese culture. Neighborhood has transformed the streetwear industry and is well-known for incorporating its iconic bandana print throughout its collection items. In addition to apparel, Neighborhood is also known for its iconic and bold incense chambers that evoke grunge and a unique aesthetic. The brand has a physical store in Harajuku, Japan, and incorporates Tokyo-inspired designs within their items, such as their beanies and denim jackets. Neighborhood has done collaborations with top brands such as Converse and WTAPS to skate brands such as Babylon.